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VHI Health Dublin

Overview

VHI Health, a leading health insurer in Ireland, sought our expertise to transform their digital service offerings and enhance member engagement through innovative technology. The objective was to create a seamless, personalized healthcare experience by integrating digital solutions into their model of care.

Challenge VHI aimed to modernize their healthcare services by leveraging digital platforms, offering members a cohesive experience across virtual care, health monitoring, and wellness management. They wanted to ensure that this transformation aligned with their core care values and enhanced the overall customer experience.

Approach
We collaborated closely with VHI’s leadership and staff, conducting workshops that mapped their existing care model to new digital interventions. This co-creation approach ensured that all digital solutions aligned with their operational goals. Our work included:

Brand and Service Strategy: Redefining VHI’s brand identity to reflect their focus on innovation and customer-centric care.

Digital Health Mapping: Designing and implementing digital services, including:

Virtual Care Platforms: Enabling telemedicine for accessible, remote consultations.

Health and Wellness Integration: Developing apps and trackers for real-time wellness data, providing members with health insights.

Seamless Customer Experience: Creating unified digital interfaces for appointment management, prescriptions, and health tracking.

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Outcome

Outcome Through our collaboration with VHI, the digital transformation is setting new standards for healthcare innovation in Ireland. The integration of virtual care platforms and real-time health tools, supported by clear KPIs, allows VHI to offer members a more connected, personalized, and data-driven healthcare experience.

Deliverables

Journey Videos: Visual narratives outlining the member experience with the new digital solutions.

PRDs (Product Requirements Documents): Detailed specifications for the selected digital interventions, ensuring that the implementations aligned with the identified care needs.

KPIs: Key performance indicators to track the effectiveness of the digital solutions, measuring improvements in member engagement, health outcomes, and operational efficiency.

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